This webinar provides a comprehensive, practical overview of survey research, guiding participants through the full process from questionnaire design to sampling, data collection, and analysis. It introduces the survey life cycle and highlights common sources of error—such as measurement and representation error—that can impact data quality and results.
Participants will learn evidence-based strategies for writing effective survey questions, structuring surveys for better respondent engagement, and selecting appropriate sampling approaches based on research goals and constraints.
The session also explores practical challenges like non-response, bias, and emerging considerations such as AI’s influence on data validity, providing actionable guidance for producing reliable, transparent research.
Release Date: September 9, 2026
Language Availability: English
Suggested Audiences: Faculty, Higher Education Administrators, IRB Members, Researchers, Students
Organizational Subscription Price: Included as part of an annual subscription to our All Access Webinar Package
Independent Learner Price: $49 per person
